You can test responsiveness across devices by using a tool like Email on Acid. Whether the newsletter is opened on a tablet, smartphone, or a computer, a responsive newsletter template will automatically adapt to the screen size. A responsive newsletter template is the one that looks and functions perfectly across any device. Responsiveness on Different DevicesĪnother thing that makes a newsletter template high quality, is its responsiveness. The good news is, most ESP (email service providers like Mailchimp for example), have both HTML and WYSIWYG included as features! 2. You can use various settings and styles to create message layout, add content, and then format and structure everything the way you want. With the help of a visual builder, you can see how your newsletter appears across multiple devices.
Check out this graphic to understand exactly why clean HTML is so important:Īs you can see, turning code into a visual email is a complicated process! That’s why, unless you understand how to code responsive emails in HTML, we recommend you stick with a What You See Is What You Get (WYSIWYG) builder. It controls things like color, font and layout. HTML is the code that is behind any email you send. Keep your HTML clean and consider using a WYSIWYG builder.Here are a few technical aspects that you should keep in mind: There are various factors when selecting the perfect newsletter template. 3 Things to Look for In Newsletter Templates With more and more people in their inbox, it’s easy to share valuable information, create useful content, and connect with like-minded people. Whether it is in the form of a daily digest, a weekly wrap-up, or a monthly update, a newsletter is a great way to reach others. When starting your newsletter from scratch, the big question is: Which free newsletter template should you use to catch the eye of the crowd?
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